Boni started his career as Management Trainee at Astra International, Tbk. With years of experience in Marketing, Strategic, and Social Media in the e-commerce industry, Boni has been developing several campaign strategies within his career period. Previously, he stayed in Kuala Lumpur, serving as Head of Campaigns for RinggitPlus.com for around two years. He currently oversees social media marketing activities on iStyle.id. With all his experience and dedication, he successfully grew iStyle.id social media presence and brand engagement. He also has been a speaker at some seminars sharing his knowledge about marketing strategy. He has spoken at Seamless Indonesia 2021, Digital Marketing Conference 2019 in Kuala Lumpur, Mar-Tech Global Summit Hong Kong 2019, and several other events. He holds a BA in International Relations & Affairs from Gadjah Mada University, Indonesia.